Keys to nonprofit success in complex times
Throughout times of challenge and emerging social trends, charitable organizations are called upon to adapt in order to provide much-needed support, including innovations in health care, access to basic needs, and advancing racial justice with compassion and courage.
Unrelenting focus on mission, dedication to serving communities, and adaptive planning can help leaders prepare for unknown future disruptions, as well as enhancing their ability to advance their missions even in complex times.
The learnings and best practices below have been gleaned from organizations who have thrived amidst crises, with a focus on operations, communications, fundraising, finances, and leadership.
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Times of uncertainty are unnerving, but organizations with existing plans in place are better positioned to weather them. Nimbleness is important, but equally so is acting in a measured, thoughtful way. Making extreme changes to organizational structure, your endowment model or your staffing can result in potentially unnecessary or unintended future consequences. Organizations caught off-guard by a disruption can take immediate steps to adjust, reduce expenses, leverage partnerships and continue fundraising efforts. Thinking carefully and leveraging your board’s and financial advisor’s expertise can provide continuity in a complex time.
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